Gabe Dungan is the owner of Muse , a local bed-in-a-box company located in South End. According to Dungan, 35, online bed-in-a-box sales could grow from 7 percent of mattress sales to 25 percent. “I think it [the online trend] started around five years ago in the United States,” said Dungan. “It’s the convenience factor. People, my age and younger, don’t really enjoy going to a mattress store or department store to pick out a mattress.” Dungan is concentrating on his new line, Muse, a memory foam mattress that ships in a box within five to seven days after an online purchase. The mattresses

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